Vital Information for Boaters
- Boating Safety and Environmental Awareness Multimedia Campaigns
- Boating Clean & Green
- Clean Vessel Pumpouts
- Life Jacket Loaner Program
- Life Jacket Trade-In
- AquaSmart K-12 Curriculum
- Wear It California
More about Outreach Campaigns
Award-winning statewide multimedia campaigns to raise boaters' awareness of safety and environmental concerns on the waterways.
DBW partners with fire stations, law enforcement agencies and private partners to continue the life jacket loan program.
Statewide public multimedia outreach campaign that educated boaters about proper sewage disposal and the use of pumpout facilities..
Boating Safety and Environmental Awareness Multimedia Campaigns
Clean Vessel Pumpouts
Statewide print and digital outreach campaign educates boaters about proper sewage disposal and the use of pumpout facilities.
Life Jacket Trade-In
DBW hosts and participates in many events and in partnership with sponsors distributing life jackets during National Safe Boating Week (May 20-26, 2017)Learn More
AquaSMART K-12 Curriculum
DBW maintains boating and water safety educational resources to students through our AquaSmart curriculum and interactive puppet and game shows. We continue to offer AquaSmart while we revise the curriculum to meet current standards.
Wear It California!
This groundbreaking program began as a pilot in 2005 and was adopted by all 50 states to encourage boaters to wear life jackets. The campaign effectively increased life jacket wear rates.
- Radio & TV Ads